After dropping a limited edition Reese’s Puffs collaboration in 2021, KAWS reunites with General Mills on a Monsters cereal collaboration.
The pop artist, real name Brian Donnelly, first unveiled his Monsters cereal project back in July, revealing special cereal box designs for Count Chocula, Boo Berry, Franken Berry, as well as ushering the return of Fruit Brute cereal after being discontinued in 2014. These boxes are currently available for purchase at grocery stores nationwide.
KAWS x General Mills Monsters Cereal 👻🐺🧛♂️🥣 pic.twitter.com/YE7E8kdGL0
— Modern Notoriety (@ModernNotoriety) July 21, 2022
With spooky szn upon us, KAWS is now dropping some limited editions items that can’t be found at grocery stores. This includes alternate cereal box designs with full color artwork, as well as tees and posters.
The KAWS x General Mills Monsters collection will be available on Tuesday, October 11th at 12pm ET on the KAWS website. Preview the collection below.