Coming off of its UNKNWN collaboration late last year, Spalding is now tapping Davin Gentry and his streetwear label Diet Starts Monday for a unisex collection. The debut capsule from the iconic basketball equipment brand and DSM pulls from Gentry’s personal yet relatable experiences playing basketball by incorporating elements of mid-90s fashion and basketball camaraderie.
“Growing up an only child, basketball was the first taste of brotherhood I experienced,” says Gentry. “Our team played everywhere together, traveled together, had sleepovers together – we were together. The togetherness of my high school team inspired the Spalding collection and is why this capsule is so special to me. The team was the foundation for lifelong friendships that I wouldn’t have without basketball.”
Dressed in the colors of his Madisonville, Kentucky high school basketball team, the collection features a maroon and black contrast sweater with “DIET” stylized across the chest along with additional screen-printed designs on both sleeves. The shorts have a contrast waistband outfitted with a yellow drawstring and tonal embroidery near the knee.
The collection is highlighted in a special campaign captured at Davin Gentry’s alma mater, Madisonville North Hopkins high school, that leans into the nostalgia of remembering one’s high school basketball days.
The Spalding x Diet Starts Monday unisex collection will be available on Monday, February 28th exclusively on Spalding.com and in the Spalding App. Retail price is $60 for the shorts and $70 for the sweatshirt.