After bringing out the nostalgia with collaborations such as Jurassic Park, Candy Land, and Mighty Morphin’ Power Rangers, Reebok is once again tapping into our collective childhoods with a footwear collection made in partnership with Jelly Belly.
Jelly Belly’s extensive selection of gourmet jelly bean flavors are represented in both the bold colors on the shoes as well as illustrated on the sockliners of each of the five models. As a literal representation of the candy’s sweetness, Jelly Belly and Reebok incorporate a sustainable bio textile that is sourced from sugarcane in the shoe’s construction.
The Reebok x Jelly Belly collection launches September 26th on Reebok.com before a wider global release on September 28th at retailers such as JD Sports. Learn more about each pair in the collection below.
Jelly Belly x Reebok Club C Legacy “BeanBoozled”
Color: Coal/Sport Violet/Pale Yellow
Style Code: GZ6881
Release Date: September 26, 2021
Price: $110 USD
This Club C Legacy is inspired by BeanBoozled, a game developed by Jelly Belly in which players spin a wheel and eat the jelly bean that matches the color it lands on. The catch is that the pack contains two versions of each color – one tasty (ex. Tutti-Fruitti) and one weird and wild (ex. Stinky Socks). The upper of the shoe references all the BeanBoozled flavors in the latest 6th edition version as well as the “CAUTION” graphic from the packaging. Available in adult sizing.
Jelly Belly x Reebok Instapump Fury
Color: Retro Yellow/Neon Cherry/Blue Blink
Style Code: GW3388
Release Date: September 26, 2021
Price: $200 USD
Featuring some of the brightest fruit flavors Jelly Belly has to offer this Instapump has a multi-color upper referencing the sour cherry, pink grapefruit, Berry Blue, lime and plum flavors. The silhouette also features silicone details on the toe and PUMP bladder. Available in infant, pre-school, grade school and adult sizing.
Jelly Belly x Reebok Club C Revenge
Color: Cloud White/Sonic Green/Radiant Aqua
Style Code: GV8263
Release Date: September 26, 2021
Price: $90 USD
Inspired by classic summer treats the Reebok x Jelly Belly Club C Revenge keeps the iconic chalk upper and incorporates colorful details from the featured flavors – from strawberry daiquiri to caramel corn – on the stripes, tongue, heel and lining. The top lace hole has even been replaced with a chocolate pudding jelly bean detail. Available in infant, pre-school, grade school and adult sizing.
Jelly Belly x Reebok Club C Legacy
Color: Cloud White/Mint Glow/Sun Orange
Style Code: GZ6884
Release Date: September 26, 2021
Price: $110 USD
This version of the classic silhouette features some of your favorite flavors including, lemon lime, Island Punch and cream soda. Similarly to the Club C Revenge, this shoe retains its iconic chalk upper but is overlayed with some of the bold colors inspired by the beloved flavors. Other features include contrast stitching throughout and a gradient mid panel. Available in adult sizing.
Jelly Belly x Reebok Classic Leather Legacy
Color: Coal/Twisted Pink/Sonic Green
Style Code: GW3376
Release Date: September 26, 2021
Price: $90 USD
Rounding out the collection is the Reebok x Jelly Belly Classic Leather Legacy which incorporates some of the most iconic Jelly Belly flavors including licorice, Tutti-Fruitti and bubble gum. Each of these flavors, and more, are represented in the colors of the shoe, which is covered in an eye-catching gradient upper. Available in adult sizing.
