Beyoncé & adidas Launch IVY PARK “NOIR” Collection

0

Beyoncé and adidas are going their separate ways, but not before dropping one last collection together. The duo are bidding farewell with IVY PARK “NOIR,” an elegant, all-black capsule.

The collection combines adidas’ sportswear aesthetic with IVY PARK’s signature emphasis on shape and trendy-defying creative vision. The use of a singular, black color palette, allows the consumer to pay greater attention to the fabric, fit, and texture of each garment.

IVY PARK “NOIR” offers a wide selection for various active ways of life, including tight and loose fitting styles. Luxurious embossed leather, exposed mesh, lacquered latex, and more premium materials are found throughout the complex yet sophisticated capsule. Standout pieces include the body-con cropped top and pant, relaxed 3-D molded knit sweatsuits, multifunctional jackets, and the IVY PARK signature jersey. Footwear is also included, offering sneakers with sleek molded and debossed elements, as well as a chunky over-the-knee boot with a utilitarian feel.

The adidas x IVY PARK “NOIR” collection is set to release October 12th at adidas stores, online at adidas.com/ivypark, and at select retailers. Check out the lookbook and campaign imagery below.

LEAVE A REPLY

Please enter your comment!
Please enter your name here

This site uses Akismet to reduce spam. Learn how your comment data is processed.