Rolling Loud, the world’s largest hip-hop music festival, is back in Miami this December for its 10 year anniversary with headliners Future, Travis Scott, and Playboi Carti. As part of the celebration, the fest has tapped global denim and streetwear brand Ksubi as the official denim partner for Rolling Loud Miami 2024.
Ksubi, who dropped collaborations with Juice WRLD and Trippie Redd earlier this year, will be launching a limited-edition 4-piece capsule collection in collaboration with Rolling Loud as part of this partnership. Included in the capsule are tees in black and white colorways, a hoodie in black, and a pair of Maxx Noir jeans. All pieces feature bold Ksubi and Rolling Loud graphics inspired by the festival’s line up and Ksubi’s classic punk aesthetic.
The partnership also includes a special giveaway for Ksubi Miami shoppers. Those who spend $200 or more in-store between November 28th and December 11th will be entered into a daily raffle to win a pair of GA passes.
For those located outside of Miami, the brand will also be running an online competition for the chance to win a Ksubi VIP Rolling Loud Experience that includes two VIP passes to the fest, pieces from the collection, access to the Ksubi x Rolling Loud Miami VIP Pre-Party, plus hotel and travel accommodations. The contest closes November 24th and those interested can enter here.
The KSUBI x Rolling Loud collection will be available to shop at the KSUBI Miami store, located on 74 NE 40th St. The tees and hoodies will be available from starting November 28th, while the collab denim will be available exclusively in-store starting December 13th. The tees and hoodies will also be available at Rolling Loud’s VIP merch store during the festival. Check out the preview below.