Following its debut at Paris Fashion Week, KidSuper and BAPE have now launched the official campaign for their collaborative collection, starring Kai Cenat and Ray.
The BAPE by KidSuper collection is a full-circle moment for KidSuper founder Colm Dillane—who early in his career—would cut apart BAPE bags and turn them into screens to make bootleg tees. He’d then show up at BAPE STORE with an ironing board, screenprinting shirts on the spot and handing them out to streetwear enthusiasts waiting in line.
Fast forward 10+ years later, and here we are with a full BAPE by KidSuper line on the way. The campaign highlights Colm’s journey with BAPE—”from the line to the Line.” Inspired by iconic BAPE photoshoots from the 2000s, the lookbook features streaming phenom Kai Cenat alongside his friend Ray, Colm Dillane himself, and 15-year-old pro skater Kayo Martin, who represents a young Colm.
Titled “From a Place I Have Never Been,” the BAPE x KidSuper collection bridges fashion and art on a global scale—from Harajuku to Brooklyn to Paris. The collection includes outerwear, tops, bottoms, hats, BAPE STA sneakers, BAPE STA clogs, accessories, and more, all showcasing a fusion of BAPE and KidSuper’s signature creative elements.
The BAPE by KidSuper collection drops April 12th on BAPE.com, kidsuper.com, at select BAPE STORE locations, and at the KidSuper store in Brooklyn. Check out the campaign video and lookbook shots below.
BAPE by KidSuper Collection
Release Date: April 12, 2025
Resell: StockX
[…] Update: The BAPE by KidSuper collection launches April 12th. Additional details here. […]