88rising, the record label and media company known for supporting Asian and Asian American artists, is celebrating its 10-year anniversary with a BAPE collaboration, which they just revealed over the weekend at Head In The Clouds Festival.
The collection features apparel styles such as tracksuits, Shark Hoodies, and tees, as well as footwear in the form of BAPE STAs and SHARK STAs. The pieces draw inspiration from late nights in Cupertino, California—the childhood home of 88rising founder Sean Miyashiro—as well as ’90s and early ’00s streetwear and its influence in an era of DIY creativity and mixtape hustles.
The collaboration will also feature an exclusive mixtape and a special series of tees in collaboration with artists from the 88rising roster, including Jonah Love, who debuted his BAPE tee during his Head in the Clouds performance.
Select pieces from the BAPE x 88rising collection were available to purchase early on-site at the festival, though the official launch is set for later this summer on BAPE.com. Check out the preview below and stay tuned to Modern Notoriety for updates.
BAPE x 88rising Collection
Release Date: Summer 2025
BAPE x 88rising pop-up at Head In The Clouds Festival:
Jonah Love in BAPE x 88rising: